Archive for June, 2009

Q&A With The Design Studio: Backer Board

Monday, June 29th, 2009
 backer-boardTribeca

Q: What is a backer board and why do I have to use it with my Way Basics furniture?

A: The white backer board included with all Way Basics furniture is the essential framing piece that holds everything together.  It’s kinda like the legs to a tripod—if you take away one leg, it’s not quite as sturdy.  How about this analogy: It’s kinda like the bread to a PB & J sandwich—all the ingredients are delicious, but the bread is what brings it all together to make it functional.  Without the bread, what do you have?  A mess! 

The backer board is designed to adhere neatly, stabilize your furniture and create a finished look.  Mmm tasty!

Q: What about the stuff in your Design Gallery?  Some of that stuff doesn’t have a backer board!  

A: There are ways to get around the use of the backer board.  Take for instance the photo shown on the left.  This is one of the possibilities available with the Tribeca.  The reason why this works without the backer board is due to the Divider Boards which are placed perpendicular to the front of the structure.  The structure is more rigid with the boards in this configuration and necessary to preserve the life of the product. 

If you chose to have neither the backer board nor the perpendicular Divider Boards, you may find it similar to eating your PB & J sandwich without the bread!

 

We’re green on the inside AND outside!

Wednesday, June 24th, 2009
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Way Basics Desks are back in stock, this time in green!

This clean lined desk makes the perfect place to study or work, with four cubbies below to organize supplies and books. Its simple, functional design fits in nearly any environment, whether at home or the office.

Also available in cedar and espresso.

Viva La Revolution!

Friday, June 19th, 2009
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The Benefits of using recycled paper are staggering! By choosing to purchase recycled paper products as opposed to products that use virgin paper fibers we are able to reduce: energy consumption, greenhouse gas emissions, particulate emissions, waste water, solid waste and wood consumption.

In a recent report by the Environmental Paper Network, it is estimated that 42% of the industrial wood harvest is used to make paper—a sobering fact given that forests store roughly 50 percent of all terrestrial carbon, making them one of our most important safeguards against climate change. Old-growth and mature, second-growth natural forests store much larger amounts of carbon than newly planted stands and once logged, require decades to recover the original amount of carbon they contained.

You have the power as a consumer to choose to purchase only recycled paper and recycled paper products—Viva la revolution!

You have the power as a consumer to choose to purchase only recycled paper and recycled paper products—Viva la revolution!

Summer Sale!

Friday, June 19th, 2009

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Ever Wonder Where the Name zBoard Came From?

Tuesday, June 16th, 2009
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The name of the zBoard is no coincidence nor did it originate from a late night coffee-fueled brainstorm session. If you take a look inside a zBoard, you will see that the corrugated pattern looks like the letter Z. Add “board” to this equation and voila! You have a zBoard! To top it all off, the zBoard even sounds French: “ze-board”, now we are getting fancy!

Made 100% from paper, a colored zBoard will use 99% post-consumer recycled paper with the remaining 1% coming from the vibrant color of the paper veneer. We also offer a Kraft version (all of which is 20% off for a limited time) and is composed 100% from post-consumer recycled paper…an environmentalist’s dream!

With a patented manufacturing process that took a decade to develop, there is nothing in the market that comes close to the zBoard. Eco, green, light and cool are just a few of the adjectives people mention when seeing the zBoard for the first time. Weighing 62% less than particle board or MDF, the zBoard is solid and engineered to last!

PRESS: Treehugger

Monday, June 15th, 2009
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TreeHugger is one of the leading media outlets dedicated to driving sustainability mainstream. Partial to a modern aesthetic, TreeHugger strives to be a one-stop shop for green news, solutions, and product information. Variety is the spice of life, so you can find all you need to go green at TreeHugger.com

http://www.treehugger.com/files/2009/06/way-basics-paper-furniture-that-holds-its-own.php

This Father’s Day Surprise Dad With the Gift of Sustainability!

Friday, June 12th, 2009

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Way Basics Saves You Money!

Thursday, June 4th, 2009

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Since zBoards weigh 62% lighter than particle board or comparable material, it saves you the consumer, your hard earned money!  Small parcel carriers such as FedEx and UPS charge based upon weight and with Way Basics your shipments will be just as cost effective or better priced than anything comparable on the market!

At Way Basics we work hard to keep prices competitive and pass them to our customers. You may find our shipping rates very competitive because we pass our corporate discounts from FedEx directly to you. To show our appreciation for shopping with us we also subsidize up to 30% of your total shipping costs. Way cool! Click here to shop now!

Way Basics to Furnish Hurricane Impacted Areas

Wednesday, June 3rd, 2009

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Way Basics has taken the opportunity this month to partner with Catholic Charities in Louisiana to furnish the homes of families recovering from hurricane impacted areas. 

Way Basics made a heartfelt commitment to help those in need through donations and sponsorships of charitable organizations much like Catholic Charities.  We are happy to announce our efforts to furnish the homes of families in need in Southeast Louisiana. 

Catholic Charities operates numerous programs dedicated to serving those most in need, addressing issues such as hunger, poverty, unemployment, domestic violence, education and the needs of the mentally ill.  They have touched the lives of hundreds of thousands of residents in Southeast Louisiana, and recently took steps to partner with Way Basics for the betterment of their community. 

With this partnership, Way Basics and Catholic Charities will do our best to serve those most in need of hurricane relief efforts. 

Way Basics Furniture in Action!

Tuesday, June 2nd, 2009

Practical uses of Way Basics furniture put to work every day at the Way Basics Design Studio!

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Organization for office supplies

Printer area and more storage

Design possibilities with the Basic Desk at the Design Studio

Can you imagine what we could build with all of this!?

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We put our products to the test every day!

The Clover Desk looking oh so wonderful!

One of the many displays you might find in a retail location.

We weren’t fibbin when we said that we use Way Basics products EVERY DAY!

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waybasics.com is your one stop shop for simple, everyday organization solutions that are good for your family and our environment. Our product offerings are multi-purpose and are easy to assemble, requiring no tools or hardware. From basic colorful cubes, coffee tables and 3 tier shelving units to modern bookcases, toy organizers & storage benches, they are perfect for the home or office, apartment or dorm, kid's playroom or teen's room, even closets and garages - just about any room! Explore our website and see how you can bring personality, creativity, and simplicity to your space. We encourage you to give our team a call with any questions or concerns or even if you need any storage or organization advice. We would love to hear from you! 949 892 5279 or talktous [at] waybasics.com

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