Archive for November, 2009

Opportunity Green

Monday, November 30th, 2009

 opportunity-green
The world can no longer afford business as usual. Opportunity Green emerged to confront this challenge and bring together the brightest innovators leading the growth of the new green economy.

Check out these pictures of Way Basics at Opportunity Green.  We love being green and helping showcase other green and innovative companies!

http://www.opportunitygreen.com/

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 Image 8  Image 2
   

This Thanksgiving, Way Basics is thankful for…

Thursday, November 26th, 2009
 Beth

Beth: “I am thankful for my dear husband, he is my best friend and my two wonderful children.”

 Leo

Leo: “I am thankful for my beautiful wife, Rachel, and bouncing baby boy, Henry!”

 Andrei

Andrei: “I am thankful for having the good fortune of not just a job, but a job at a company I admire. Plus to be working with some of the coolest, brightest and just down-to-earth team members is truly a blessing!”

 toon_irene

Irene: “I am thankful for love, health, happiness and FOOD!”

 toon-jimmy

Jimmy: “Every day is amazing and I’m thankful I can enjoy life’s journey with my wonderful family and friends.”

 toon_david

David: “I am thankful for turkey, cranberries, stuffing, mashed potatoes, family, friends, laughing, smiling, dancing, music, sunshine and good vibes!”

Apartment Therapy Gift Guide 2009

Monday, November 23rd, 2009

Check out Way Basics in the Apartment Therapy Gift Guide 2009.  There is currently a giveaway featuring a Modular Cube Storage!  The promotion starts today (11/25/09) and ends on 11/28/09.  How about that!  The holidays just came a little earlier this year.

http://giveaways.apartmenttherapy.com/2009/holiday

 Apartment Therapy Gift Guide

Sustainability for your family!

Tuesday, November 17th, 2009
Way Basics - Recycler 360

Casa Surf Project

Wednesday, November 11th, 2009

10 designers sought out to transform 10 rooms of La Casa Del Camino Hotel from their original state, to a hip and fresh environment in order to spark interest and allow various surf companies to flex their creative muscles.  The ten major companies that sponsored each room include: Roxy, Billabong, Rip Curl, Etnies, Glaceau, Lost, Quicksilver, Billabong Women, L Space, and Riviera. Way Basics had the honor of teaming up with Roxy, Rip Curl and Billabong Women, to add some spice to their rooms!

 http://www.casasurfproject.com/

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It was a long process, but in the end it was definitely worth it.  The rooms are so cool!  Check out these before and after photos of the Roxy room, Rip Curl room, and Billabong Women’s room

 rip-curl

The designer for the Rip Curl room, Debbie Nassetta, had a really great idea of sticking a graphic on the backer board so the Cubes would showcase the different elements and feel she wanted in the room.  Great job Debbie!

 Cool how the images line up  Unfinished Rip Curl
 Surfer  Cubes on the Shelf
 Desk Area  Cool Cubes

The Billabong Women’s Room was a huge success as well.  This room is actually a combination of two rooms, with the bed on one side of the room, and the bathroom and living area on the other side.  This room showcased a number of products as well as a couple of the Recycler 360!

 billabong

 

 Unfinished 1  1023091502

The Roxy Room was another double room with lots of bright colors.  Check out what they did with the Cube Plus Squared!  They added feet to it in order to make it customized!  Remember.. if you choose to customize your Way Basics products by adding hardware, the zBoards can withstand drilling/screws on main surfaces, but steer clear of the edges!  If you have any inquiries about undertaking a project like this, it’s best to contact us so we can walk you through the process!

 roxy

 

 the-roxy-room-before  Roxy Room
 1023091505  Multi-shot

Here are a couple photos of the outside of La Casa Del Camino.  Truely beautiful hotel in a beautiful city.

 La Casa Del Camino  La Casa Del Camino
 Side of the hotel with the roof top bar  The beach behind the hotel

http://www.casasurfproject.com/

PRESS: Real Simple

Monday, November 9th, 2009
 real-simple

RealSimple.com provides smart, realistic solutions to everyday challenges, combining the great service of Real Simple magazine with the fresh, interactive quality of the Web. 

http://simplystated.realsimple.com/simplystated/2009/11/way-basics.html

PRESS: Ecofabulous

Tuesday, November 3rd, 2009
 ecofabulous

Ecofabulous is devoted to sharing their wealth of eco information. Everyday day they provide a short and quick recommendation with the latest need-to-know info for living a sustainable life without compromising style or quality.

Ecofabulous.com  inspires and educates readers about quality eco-friendly products vetted by expert editors and designers. Join Ecofabulous and don’t miss a beat of the “IT” guide for environmentally conscious beauty, fashion, home, kids and lifestyle products and experiences.

http://www.ecofabulous.com/ecohome/back-to-basics/

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waybasics.com is your one stop shop for simple, everyday organization solutions that are good for your family and our environment. Our product offerings are multi-purpose and are easy to assemble, requiring no tools or hardware. From basic colorful cubes, coffee tables and 3 tier shelving units to modern bookcases, toy organizers & storage benches, they are perfect for the home or office, apartment or dorm, kid's playroom or teen's room, even closets and garages - just about any room! Explore our website and see how you can bring personality, creativity, and simplicity to your space. We encourage you to give our team a call with any questions or concerns or even if you need any storage or organization advice. We would love to hear from you! 949 892 5279 or talktous [at] waybasics.com

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