October 5th, 2010
Introducing the Charlotte Table Set! This table set has been one of the staples of Way Basics, so we’re very excited to offer the new design on this tried and true Way Basics gem. Each stool is a mini version of the table and features the cut-corner look, which helps to prevent some of those everyday bumps and bruises of the playroom. The slot design of the table and stools is very simple to assemble. Simply slide the base boards together and stick the top on. Each stool comfortably tucks under the table when not in use. Oh the beauty of modular designs!
Another staple of the Way Basics product line is our super simple assembly process. We’ve made our assembly process even easier by integrating dowels into the design. Simply peel back the protective covering on each adhesive strip, insert the dowels, and set the boards together.
Check out how we’ve used Wall Candy Decals on the White Charlotte Table Set! How fun is that!?
Playful, fun, creative, sturdy, and unique are just some of the words that have been used to describe the Charlotte Table Set. We love the Charlotte and know that you will too!
September 28th, 2010
We got a chance to sit down with the most popular item at waybasics.com for an interview. In this interview, the Cube talks all about how it came to be, what it’s made of and plans for the future.
WB: So Cube, what makes you so popular?
Cube: Well, I come in 9 different colors, you can accessorize me with storage baskets and decorate me with the new decals from Wall Candy and Wee Gallery. Not to mention, I go great with all the other zBoard items.
WB: Very cool. But what makes you so different from all the other Cubes out there?
Cube: Glad you asked. For starters, I’m made of 99% recycled paper.
WB: Wow, really? How’d you manage that!? And what about the other 1%?
Cube: It’s true. I’m actually made in Taiwan, which is much more advanced than the rest of the world in their paper manufacturing technology. Necessity is the mother of all invention you know, and with resources in short supply in Taiwan, it’s important to make good use of the materials they have. So here I am! The other 1% is actually virgin paper.
WB: So why is that necessary?
Cube: Eco friendly ink is printed directly onto the virgin paper, and it’s made into the paper veneer that wraps my inner core.
WB: We’ve found that almost all household furniture contains MDF or particle board, which also contains VOCs and formaldehyde. Please don’t tell me that you have that harmful stuff.
Cube: I’ve heard about that too, and worry not! There’s no VOCs, formaldehyde, or ANY toxic materials in me. I’ve actually undergone third party testing, so you can lay your worries to rest. Many families are concerned with off gassing and other toxins being present, so I’m happy to say that you’ll get none of that nonsense with me.
WB: Wheeew.. That’s a relief. So there really isn’t any comparison is there?
Cube: You guessed it. Now the only trick is gonna be finding some sunglasses that’ll fit my stylish self.
WB: Well if that’s the only thing you have to worry about, life is good! Any plans for the future?
Cube: The possibilities are endless you know. My main goal is helping people to live simply. With everything getting more and more complicated, I feel like we should slow things down and bring it back to the basics.
WB: Very true. Well I’d say good luck, but I know you’re not gonna need it. You might need a little luck with the shades though lol. Thanks for taking time out of your busy day to talk to us. We really appreciate it.
Cube: Of course! You know, if you have any other questions, I’m happy to answer any questions you might have. Drop me a line at talktous[at]waybasics.com any time.
September 27th, 2010
Log in, go to any product detail page, scroll to the bottom, write a review and you’ll automatically be entered to win a $100 shopping spree at Way Basics.
We’ll announce a new winner every month! Each review gives you an entry, so the more you write, the better your odds!
To be entered to win, you must be logged in to your account (click here to create one)
Review any products you’ve purchased from waybasics.com or another retailer
One winner is chosen randomly at the end of each month
Winners will be announced on our blog
Each winner will receive a coupon for a $100, one-time purchase from waybasics.com
You can only win once, but can enter/review as many times as you’d like, every month!
*No fine print here. You can put away your glasses now.
September 27th, 2010
Marysa is the first winner of many to come! This time we gave away an Orange Vapur Water Bottle, and we will soon be giving away other products on the Way Basics blog. It’s our way of giving back to the Way Basics community!
Let’s get to know a little bit about Marysa:
Your name and where you’re from – Marysa, New York (Capital Region)
How did you hear about Way Basics? I think I stumbled upon Way Basics from a “green” website. I am always looking up information on environmentally friendly lifestyles, and Way Basics is fantastic. I have a Master’s Degree in Resource Management and Way Basics is a great site to browse some cool modern items, and I like how it has everything from kids items to sophisticated home decor. I’m thrilled I won the Vapur and I am definitely going to have to buy a Thinksport stainless bottle!
What you like to do in your spare time – spend time with the kids (including getting outdoors as much as possible with them), hiking, traveling, reading, cooking
An interesting factoid about yourself -
I spent a summer and a semester in Arizona at the Biosphere2
, it was absolutely amazing.
September 27th, 2010
zBoard shelving is such a cinch to put together, we’re always the quickest ones to setup at our trade show and first one done at the end. Since zBoards weight 62% less than particle board, it’s much more economical to ship this type of display across country for shows than crating your booth. At the end of the show, we often donate our products to a local school or charity, otherwise, simply recycle in the paper bin. Save time, save money, and save carbon emissions since you don’t need to transport it back home.
Here are a few examples how our customers have used zBoard storage in their booth. Stack them up, mix up the colored board, instantly create your custom display. We’ve integrated LED push lights inside them for a cool lighting effect. Let us know what you would do!
Kigo Footwear Booth
Live Greene Store
Way Basics at Sundance Festival
September 25th, 2010
Introducing the newest furniture line at waybasics.com, TOGETHER. Way Basics is the exclusive distributor of TOGETHER furniture and storage products and is happy to welcome this wonderful line of storage and furniture to our offering at waybasics.com.
Versatile, stylish and cleverly designed, the pieces of this all wood furniture, are cut to fit together perfectly, making it clean and very sturdy. Assembles and disassembles in a snap, each piece also ships flat, so your table will be ready for use in seconds. No tools or hardware are required for assembly. CARB (California Air Resources Board) certified and harvested from sustainable forests. The pieces have a beautiful unfinished look, so you can leave them as is or finish them to match your décor.
TOGETHER was developed and patented by architects, Roger Berent and Kyle Hulewat of MAP (Metropolitan Architecture Practice). Their vision was to create stylish and cleverly designed products for use in our everyday lives.
When Berent and Hulewat started their architecture practice in Detroit, the economy promptly fell apart. With a bit of extra time and a love for furniture and product design, they decided to take a chance creating a furniture line that is simple, affordable and efficient.
It took hours of brainstorming, designing, and prototyping to get the furniture line to the perfect specifications. After consulting with other top developers, the contemporary designs that would soon become TOGETHER were set in motion. Berent and Hulewat are focused on “small batch” production, with the idea that the quality of the product, rather than the size of the market, is what matters most. After cutting each piece of furniture to the proper specifications, they are hand sanded to make sure their high quality standards are reached and exceeded.
TOGETHER is 100% designed and made in Michigan, USA. Using natural materials and handcraftsmanship, TOGETHER is designed to be practical, functional, and look great!
See the entire TOGETHER Collection here
September 24th, 2010
Our creative director Leo made a cute little video showing where zBoards come from. Take a look
September 20th, 2010
Announcing the second round of the Messy Room Contest! Made popular by Way Basics fans from across the country, here is your chance to air your dirty laundry and win some cash for the clutter!
Organization seems so simple, yet many times it’s just short of unachievable—that is, without the help of Way Basics of course! Last time we ran this contest we focused on messy bedrooms, so this time around we’ll be focusing on messy/disorganized living rooms and family rooms.
The Dirt: Send us a photo of your messy living room to firstname.lastname@example.org. Please include yourself in the photo along with your name. We’ll keep entries open until the end of the week (Friday October 1st). The top entries will be announced right here on our blog on Monday October 4th, then we’ll let the loyal Way Basics blog followers vote on their pick for the winner of the contest.
The winner gets a $100 shopping spree at waybasics.com, so if you want to ensure victory, get your friends to vote for you! Good luck everyone and have fun! Ready, set, go!!
For a look at what happened last year with the Messy Room Contest click here.
September 16th, 2010
With the work week winding down and plans for the weekend no doubt in full swing, here are a few quick pick-me-ups to make you feel better right now:
1. Listen to the song “Walking on Sunshine” by Katrina and the Waves. “I’m walkin’ on suuun-shiiiine wooo-ooah”
2. Go for a walk. Soaking up the Vitamin D has been proven to elevate your mood.
3. Catch up with an old friend. Reminiscing happy times will create happiness right here and now.
4. Buy flowers for yourself or someone close to you. They smell good, look good, and if you’re buying for a certain special someone, you’ll make their day.
5. Smile. Even if have to fake it at first, you’ll be more approachable and generally perceived as a happy person. Smiles are contagious too!
September 16th, 2010
Before we had Playstation, XBox, iPods, DVDs, and other electronic gadgets, children’s playtime was simple and imaginative. We didn’t need any fancy toys, just a few props, and our fantasies entertained us and our friends for hours. It seems like as humanity progresses, our prerequisite for entertainment and leisure seeks out luxury, technology, and the latest and greatest.
Cardboard playhouses from Box Creations are the complete opposite of what kids play with today. They’re simply made from recycle cardboard and easily fold up to create a fun play environment. Large enough to accommodate 2-3 children, Way Basics currently offers 4 adorable designs: Country Cottage, Medieval Castle, Princess Carriage, and a Space Shuttle.
The Country Cottage includes real swinging doors, swinging windows, a mail box and even a chimney! Recreate your medieval fantasy as a knight or princess in the Medieval Castle. Become a princess in the country side enjoying tea time besides your Princess Carriage. Carriage comes complete with 2 authentic lanterns, swinging carriage doors and a sunroof! Take off into outer space with the Space Shuttle. Flip up booster door in back of shuttle for easy entry and front windshield flips up for additional peak-a-boo play!
Each playhouse comes pre-printed designs with 4 non-toxic washable markers for tons of coloring fun. We’re really excited to introduce this line of live simply products for kids. Let’s bring back the simple childhood days and encourage imaginative play.