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Our Modern Bookcases are now 25% off! If you’ve been eyeing one, now is your chance to get it! Each comes with easy-align pins to make the world’s easiest assembly even easier. Sale lasts until next Friday…don’t miss it!
Posts Tagged ‘sustainable’
Modern Bookcases on Sale!
Tuesday, October 26th, 2010Q & A with the Way Basics Cube
Tuesday, September 28th, 2010We got a chance to sit down with the most popular item at waybasics.com for an interview. In this interview, the Cube talks all about how it came to be, what it’s made of and plans for the future.
WB: So Cube, what makes you so popular?
Cube: Well, I come in 9 different colors, you can accessorize me with storage baskets and decorate me with the new decals from Wall Candy and Wee Gallery. Not to mention, I go great with all the other zBoard items.
WB: Very cool. But what makes you so different from all the other Cubes out there?
Cube: Glad you asked. For starters, I’m made of 99% recycled paper.
WB: Wow, really? How’d you manage that!? And what about the other 1%?
Cube: It’s true. I’m actually made in Taiwan, which is much more advanced than the rest of the world in their paper manufacturing technology. Necessity is the mother of all invention you know, and with resources in short supply in Taiwan, it’s important to make good use of the materials they have. So here I am! The other 1% is actually virgin paper.
WB: So why is that necessary?
Cube: Eco friendly ink is printed directly onto the virgin paper, and it’s made into the paper veneer that wraps my inner core.
WB: We’ve found that almost all household furniture contains MDF or particle board, which also contains VOCs and formaldehyde. Please don’t tell me that you have that harmful stuff.
Cube: I’ve heard about that too, and worry not! There’s no VOCs, formaldehyde, or ANY toxic materials in me. I’ve actually undergone third party testing, so you can lay your worries to rest. Many families are concerned with off gassing and other toxins being present, so I’m happy to say that you’ll get none of that nonsense with me.
WB: Wheeew.. That’s a relief. So there really isn’t any comparison is there?
Cube: You guessed it. Now the only trick is gonna be finding some sunglasses that’ll fit my stylish self.
WB: Well if that’s the only thing you have to worry about, life is good! Any plans for the future?
Cube: The possibilities are endless you know. My main goal is helping people to live simply. With everything getting more and more complicated, I feel like we should slow things down and bring it back to the basics.
WB: Very true. Well I’d say good luck, but I know you’re not gonna need it. You might need a little luck with the shades though lol. Thanks for taking time out of your busy day to talk to us. We really appreciate it.
Cube: Of course! You know, if you have any other questions, I’m happy to answer any questions you might have. Drop me a line at talktous[at]waybasics.com any time.
Way Basics Presents ‘Together’
Saturday, September 25th, 2010Introducing the newest furniture line at waybasics.com, TOGETHER. Way Basics is the exclusive distributor of TOGETHER furniture and storage products and is happy to welcome this wonderful line of storage and furniture to our offering at waybasics.com.
Versatile, stylish and cleverly designed, the pieces of this all wood furniture, are cut to fit together perfectly, making it clean and very sturdy. Assembles and disassembles in a snap, each piece also ships flat, so your table will be ready for use in seconds. No tools or hardware are required for assembly. CARB (California Air Resources Board) certified and harvested from sustainable forests. The pieces have a beautiful unfinished look, so you can leave them as is or finish them to match your décor.
About TOGETHER
TOGETHER was developed and patented by architects, Roger Berent and Kyle Hulewat of MAP (Metropolitan Architecture Practice). Their vision was to create stylish and cleverly designed products for use in our everyday lives.
When Berent and Hulewat started their architecture practice in Detroit, the economy promptly fell apart. With a bit of extra time and a love for furniture and product design, they decided to take a chance creating a furniture line that is simple, affordable and efficient.
It took hours of brainstorming, designing, and prototyping to get the furniture line to the perfect specifications. After consulting with other top developers, the contemporary designs that would soon become TOGETHER were set in motion. Berent and Hulewat are focused on “small batch” production, with the idea that the quality of the product, rather than the size of the market, is what matters most. After cutting each piece of furniture to the proper specifications, they are hand sanded to make sure their high quality standards are reached and exceeded.
TOGETHER is 100% designed and made in Michigan, USA. Using natural materials and handcraftsmanship, TOGETHER is designed to be practical, functional, and look great!
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See the entire TOGETHER Collection here
zBoards: How It’s Made
Friday, September 24th, 2010Our creative director Leo made a cute little video showing where zBoards come from. Take a look 
Messy Room Makeover
Monday, September 20th, 2010
Announcing the second round of the Messy Room Contest! Made popular by Way Basics fans from across the country, here is your chance to air your dirty laundry and win some cash for the clutter!
Organization seems so simple, yet many times it’s just short of unachievable—that is, without the help of Way Basics of course! Last time we ran this contest we focused on messy bedrooms, so this time around we’ll be focusing on messy/disorganized living rooms and family rooms.
The Dirt: Send us a photo of your messy living room to talktous@waybasics.com. Please include yourself in the photo along with your name. We’ll keep entries open until the end of the week (Friday October 1st). The top entries will be announced right here on our blog on Monday October 4th, then we’ll let the loyal Way Basics blog followers vote on their pick for the winner of the contest.
The winner gets a $100 shopping spree at waybasics.com, so if you want to ensure victory, get your friends to vote for you! Good luck everyone and have fun! Ready, set, go!!
For a look at what happened last year with the Messy Room Contest click here.
Press: GreenerDesign.com
Thursday, January 7th, 2010  |
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Sustainability for your family!
Tuesday, November 17th, 2009
PRESS: Green by Design
Friday, September 11th, 2009  |
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Light on Weight and Your Wallet
Monday, December 1st, 2008Light on Weight and Your Wallet
‘Tis the season, and that means it’s time to deck the halls and decorate. To help you get in the festive mood, Way Basics® has partnered with Wall Candy Arts® so you can decorate your zBoards with removable, reusable stickers. Receive a FREE sheet of stickers when you order $50 or more. And as with our furniture, just peel, stick…done!
Also, let us help you get started with that holiday dinner table that’s bound to be loaded with all sorts of culinary delights. This season, we’re having a clearance on all our eco-friendly table runners and placemats, so you can decorate and protect your table while caring about the environment. They’re durable, water-resistant, and easy to clean: just wipe with a damp cloth.
Way Basics has already made things light by using our extra-light zBoards. But this holiday season, we also want to be light on your wallet, so we’re giving everyone 20% off their order! Just enter the code WBNLSU20 Make your holiday season a little brighter and a little greener by using Way Basics products.
October Email Exclusive
Wednesday, October 1st, 2008October Coupon Code Inside
Greetings from Way Basics!
We’re now into October, and already homes everywhere are decorated with skeletons, jack-o-lanterns, and other Halloween delights. We’re also starting to see flashy costumes or extra-large bags of candy on sale. But one aspect of holidays that we seldom consider is the amount of resources that goes into preparing for a single day. Enormous amounts of plastic and paper are used for wrappers and candy bags, and many trick-or-treaters would cringe at the idea of using the same costume for more than one year.
While it’s good to celebrate and have fun, it’s also important to be conscious of all the trash that’s being produced. Conscious thinking is always the first step to solving any problem. Take a look at these stats on our nation’s trash:
- In 2006, 30 million tons of municipal solid waste (aka garbage), was plastic.
- 14 million tons were in the form of plastic containers and packaging, like bags and wrappers.
- Out of all that plastic waste, we only recycled a mere 7%!
Even with such daunting numbers, plastic is still a relatively small portion of America’s municipal waste.
- Americans also generated 86 million tons of paper waste in 2006.
- Over 40 million tons went directly into landfills and waste incinerators, increasing greenhouse gases and pollution.
So this holiday season, be aware of all the trash you may be producing. While it may be difficult to find alternatives to costumes or candy in bags, one thing you can always do is recycle. At Way Basics, we use the paper that people have recycled to build our zBoards, which are then used to make your own furniture. Here’s a coupon WBNL1008 to get 20% off of your next order, valid until this Halloween!
Make sure to check out our website in the near future. We’ll have some brand new products and ideas as well as some cool contests. Also, tell your friends that when they sign up for our newsletter, they’ll also get 20% off their first order.
