Posts Tagged ‘Way Basics’

Unveiling: The Manhattan Storage Bench and Coffee Table

Friday, January 20th, 2012

 

We know how difficult it is to keep a clean space with minimal effort. That’s why we’ve developed our newest product to fit that role and help you a bit in sweeping the proverbial mess under the rug! Because we all need that nice-looking box that we can throw all our stuff into and shut the lid. We are pleased to introduce to you our newest product: The Manhattan Storage Bench and Coffee Table!

This brand-new storage bench has a secure lid so a space remains clean no matter what mess you throw in! Use it as a footrest in front of your couch, or a footstool to reach high places. It’s also perfect to use for storage in your garage, entryway, kitchen, anywhere! And of course you can sit on it while whittling a wood sculpture or just tying your shoes.

Keeping things simple is one of our hallmarks! The assembly process  is so simple, it doesn’t even require words. Just take a look at the photos below!

Outside: Depth 15.0″ | Width 30.0″ | Height 15.6″
Inside: Depth 10.8″ | Width 25.7″ | Height 14.8″

Starting Up with Way Basics!

Monday, January 2nd, 2012

We’ve always thought of our zBoards as building blocks that can be utilized by immensely creative individuals, and check out what Rachel Schechtman has done with our zBoards!

A Startup Store is an innovative and highly creative six-week shopping exhibition featuring five very trendy start-up businesses. We think the idea of a store that “reinvents” itself every 4-6 weeks is both amazingly ambitious and artistically brilliant!

Several hundred of our white cubes served as the display units for all the merchandise sold during their Beta. We love the way our zBoards blend right in to the chic, yet simple interior design. Sadly, the Beta closed a few days ago on January 12th, but the store will be opening up in their new exhibition theme, LOVE, on February 2nd! If you’re in the New York area, definitely check them out; if not, take a look at their website to see what they’ll cook up next!

A Startup Store, displaying Joor's products on our cubes

Here are some more fabulous displays!

 

If a picture’s worth a thousand words, a video’s worth at least a thousand pictures. Take a look at this brief time-lapse setup of the store!

A Start Up Store Filled with Way Basics Cubes from Way Basics on Vimeo.

Taking ‘modular’ to the next level: Module R

Sunday, January 1st, 2012

 

Customizable Art in which the "user" rotates cubes to individualize their own graphic design! Available at Module-R

 

Here at Way Basics, we encourage individualization and customization through our modular zBoards, allowing our customers to not only select, but design their own furniture to satisfy both organizational needs, and creative ones. With that said, we’d like to introduce one of our awesome retailers! Module R is a fantastic gallery that takes the idea of the “Age of Personalization” and brings it into design and art, blurring the line between items that are mass-produced facsimiles and unique, personalized artifacts. Check out their website to learn more about Donald Rattner, their founder, and their fresh and much-needed role as a “central marketplace where customizable and transformable design (and art) from around the globe could be presented as a coherent body of work.” Be sure to stop by and check them out if you’re ever in the Brooklyn area!

 

Check out these colorful, customizable photo frames available at Module-R!

 

Way Basics Storage Cubes in the 2011 Plush Holiday Catalog

Saturday, December 17th, 2011

Plush Little Baby recently released their 2011 Plush Holiday Catalog and guess what?! They’ve included Way Basics storage cubes in their holiday catalog!

They commended the eco-friendly zBoards for being 100% recyclable and at the same time toxin-free, making it safe for your little ones.

Way Basics storage boxes are also given away as part of Plush Little Baby’s Twelve Days of Plush Giveaways Christmas promo.

The lucky winner will receive SIX storage cubes with their CHOICE OF COLOR of Espresso, Black, Natural, White, Green, Orange, Pink, or Blue.

 

Plush Little Baby is a luxury source for babies and toddlers.

Way Basics Storage Cubes on A Startup Store

Friday, December 2nd, 2011

 

Cool Hunting recently wrote an article about A Startup Store. They mentioned that the current exhibition uses Way Basics storage cubes to display their collections.

Who would have thought that the storage cubes would match the classy and elegant exhibit displays they have?

Rachel Shechtman, retail consultant and founder of Cube Ventures, described the exhibit, “A Startup Store has the point of view of a magazine, but it changes like a gallery and it sells things like a store.”

Madison Bookcase in the San Francisco Chronicle

Wednesday, November 30th, 2011

San Francisco Chronicle

Madison Bookcase and Room Divider

In a recent article by Chantal Lamers for the San Francisco Chronicle, she recommended Way Basics Madison Bookcase as a smart choice for bookshelf keeping and at the same time, creative and eco-friendly interior decoration. Way Basics Madison Bookcases come in white, espresso, or black.

San Francisco Chronicle is Northern California’s largest newspaper, serving primarily the San Francisco Bay Area.

Way Basics Available in Canada

Monday, August 1st, 2011

My Little Green Shop Logo

We have many customers interested in Way Basics in Canada, but shipping can be so expensive! My Little Green Shop to the rescue. My Little Green Shop is an eco-friendly e-boutique for babies, their siblings and mums based in downtown Vancouver. Offerings include safe and colourful children’s table sets and storage cubes, organic clothing and accessories, eco-toys, BPA-free meal items, mum essentials like organic nursing pillows, nursing covers and baby slings, OKO-Tex Certified and PVC-free rainwear for babies and kids, natural pet products, eco-stationery and lots more.  My Little Green Shop offers mostly items made in North America and some Fair Trade items. My Little Green Shop’ is very proud to be Canada’s first Way Basics retailer!

Shop our collection here: http://www.mylittlegreenshop.com/

Why choose Way Basics?

Friday, April 8th, 2011

Brand and products are abundant in our consumer driven world. Sometimes there’s almost too many choices when we shop. Should I buy the one with bamboo accents or stainless steel? Made in Latin America, Eastern Europe, Asia, or here at home in USA? Mass market low quality and low price or eco friendly high quality but a slight premium? Our choices are personal and reflect who we are as individuals. Perhaps in these economic times it’s a purely financial decision purchasing what we can afford. Other times it could be an emotional connection we have with a brand, color, the design, etc.

We thought we would ask our customers why they chose Way Basics when there are so many other alternatives out there. What we found out was very heart warming because it’s why we started the company and makes us so excited that so many people have embraced our brand and vision. Here are the results from a recent survey…

Customers enjoy Way Basics for our commitment to sustainability, modern design and making products simple to interact with.

Customers enjoy Way Basics for our commitment to sustainability, modern design and making products simple to interact with

Over 91% of our customers think that just peel, stick, done is easier than other do-it-yourself storage and furniture products on the market.

Over 91% of our customers think that just peel, stick, done is easier than other do-it-yourself storage and furniture products on the market.

Thank you to everyone who has supported Way Basics! We very much value your feedback in our company and products, please reach out to us if you have anything you would like to share: talktous [at] waybasics.com

Happy Friday :)

Customer Care: Feedback Welcomed

Friday, March 11th, 2011

Customer Care IconCustomer Care IconCustomer Care Icon

When Way Basics started over 3 years ago, we set out to assure customer service was our top priority. Sounds cliche doesn’t it? What does customer service mean? We looked up ‘customer service’ at dictionary.com and found this:

“assistance and other resources that a company provides

to the people who buy or use its products or services”

Seems so mechanical and impersonal. We’ve all interacted with customer service in our lives either through a brick and mortar or online retailer. More often than not, the experience with customer service is remarkable in the negative sense. Sometimes it even ruins our day doesn’t it? We’ve all been there.

We believe in doing the right thing and from the start we set in stone that customer care would be part of our core values. Rather than just servicing our customer, we care about you. We make sure your email, phone call, feedback, product issues, you name it, we attentively service you in the way each person deserves.

With new technologies evolving the way we interact, the team at Way Basics is wondering how our customers prefer to be cared for. Would you like a phone number to call and speak to someone? How about using Twitter and Tweeting a comment or posting your love, question, or issue on our Facebook Wall? Does it matter which communication medium is used as long as you are attended to in a caring way? How important is response time?

Our team is always looking for ways to make our lives simpler, products better, and customer care more loving. We would love to hear from you. Use any one of our ways to connect and share with us:

Phone: 949 892 5279

Email: talktous [at] waybasics.com

Facebook: www.facebook.com/waybasics

Twitter: www.twitter.com/waybasics

Blog: click on “Leave a Comment” below this post

Any other communication channel we’re not using?

Fresh Home Page

Wednesday, October 20th, 2010

Way Basics Home Page

We’ve redesigned our home page with you in mind! We wanted to clearly and concisely convey the defining characteristics that make zBoard a smarter choice for you, your family, and your planet. In a nutshell, our storage line is: Simple (World’s easiest assembly), Safe (No VOCs) and Eco (Saves trees). Please, take a few seconds and visit the page! Comment here or email talktous at waybasics dot com with any feedback!

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waybasics.com is your one stop shop for simple, everyday organization solutions that are good for your family and our environment. Our product offerings are multi-purpose and are easy to assemble, requiring no tools or hardware. From basic colorful cubes, coffee tables and 3 tier shelving units to modern bookcases, toy organizers & storage benches, they are perfect for the home or office, apartment or dorm, kid's playroom or teen's room, even closets and garages - just about any room! Explore our website and see how you can bring personality, creativity, and simplicity to your space. We encourage you to give our team a call with any questions or concerns or even if you need any storage or organization advice. We would love to hear from you! 949 892 5279 or talktous [at] waybasics.com

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